September 4th, 2012 
Boris Paskhaver Labor Day weekend is usually one of the sleepiest box office periods of the year and 2012 was no exception. The weekend’s top performer, low-budget Lionsgate horror-pic The Possession, grossed an acceptable $17.7 million with Shia LaBeouf’s gangster adaptation Lawless coming in second with $9.6 million. The low-key nature of the last unofficial weekend of summer makes it a risky time to unveil any unconventional titles, which makes the release of Oogieloves in the Big Balloon Adventure all the more surprising.
If you’re wondering why you haven’t heard about this film, don’t panic. Nobody did. An independent production targeted …
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